Barnhardt’s Bleached Cotton Leads the Way to Better Wet Wipes
Barnhardt Manufacturing Company leads the market to innovative wet wipe designs that incorporate cotton as a key raw material component. Costco’s Kirkland Brand Baby Wipe was the 1st to market baby wipe in the U.S. market with cotton fiber as part of the blend. Barnhardt’s High Q Ultra bleached cotton was developed with the baby in mind as a key to the Mother’s emotional ties to cotton and improved wiping efficiency. It is reported that the Kirkland Brand baby wipe has been a very successful product since the introduction in August 2005. Since the Costco introduction, CVS launched their Playskool baby wipes brand and Walgreen's relaunched their Comfort-Smooth baby wipes brand to include Barnhardt’s premium High Q Ultra bleached cotton as an important component in the wipe.
During the past 18 months, as a result of the market education campaign initiated by Barnhardt Manufacturing, most of the spunlace manufacturers in the U.S market are now cotton-capable. These spunlace manufacturers include PGI (www.polymergroupinc.com), Ahlstrom (www.ahlstrom.com), Jacob-Holm (www.jacob-holm.com), Spuntech (www.spuntech.com) and Suominen (www.suominen.fi).
Other dominant U.S. retailers are in the planning stages of introducing cotton-containing wet wipes and more programs are set to announce in 2007. Barnhardt’s High Q Ultra and UltraLace are sure to see continuing increased demand as a fiber of choice for most wet wipe applications including facial wipes, baby wipes and household wipes.
If you have any questions or comments regarding this article
please contact Kristi du Plessis at Kristi.duPlessis@barnhardt.net |
